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The evolving role of the Category Manager: From shelf architect to Strategic Growth Driver

The evolving role of the Category Manager: From shelf architect to Strategic Growth Driver

by Margaux Draye | Career tips

The evolving role of the Category Manager: From shelf architect to Strategic Growth Driver In today’s fast-moving retail and FMCG environment, the Category Manager is no longer just a guardian of product shelves, they have become a strategic driver of growth,...
Recruiting the modern Category Manager: What companies need to know in 2025

Recruiting the modern Category Manager: What companies need to know in 2025

by Margaux Draye | Career tips

Recruiting the modern Category Manager: What companies need to know in 2025 In a market shaped by digitalization, data explosion, and shifting consumer behaviors, the Category Manager has become one of the most pivotal, yet misunderstood, roles in the FMCG and retail...
The evolving role of the Key Account Manager: From Negotiator to Strategic Partner

The evolving role of the Key Account Manager: From Negotiator to Strategic Partner

by Margaux Draye | Career tips

The evolving role of the Key Account Manager: From Negotiator to Strategic Partner In a business world transformed by digitalization, AI, and shifting customer expectations, one role remains at the heart of growth and long-term relationships: the Key Account Manager...
Recruiting the modern Key Account Manager: What companies need to know in 2025

Recruiting the modern Key Account Manager: What companies need to know in 2025

by Margaux Draye | Career tips

Recruiting the modern Key Account Manager: What companies need to know in 2025 In today’s fast-changing business environment, shaped by digitalization, AI, and shifting customer expectations, the Key Account Manager (KAM) has become one of the most strategic roles in...
Attracting and Retaining Generation Z: 6 Proven Levers to Become an Employer of Choice

Attracting and Retaining Generation Z: 6 Proven Levers to Become an Employer of Choice

by Margaux Draye | Recruitment Insights

Attracting and Retaining Generation Z: 6 Proven Levers to Become an Employer of Choice As Gen Z enters the job market in full force, one question keeps employers awake at night: How can we attract and retain these ambitious, connected, and value-driven young...
5 Steps to a successful and human onboarding process

5 Steps to a successful and human onboarding process

by Margaux Draye | Recruitment Insights

5 Steps to a successful and human onboarding process Why onboarding makes or breaks the employee experience  A great onboarding experience isn’t just about welcoming new hires, it’s about helping them belong, perform, and grow from day one. After the pandemic and the...
Cognitive Biases in Recruitment

Cognitive Biases in Recruitment

by Margaux Draye | Events, Recruitment Insights

Cognitive Biases in Recruitment What failed hires really teach us “We hire for skills, but we fire for attitude.”  During our recent workshop, 15 HR professionals from diverse industries (IT, consulting, retail, tech, services…) shared a common insight: despite...

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+32 2 344 44 08
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Recent Posts

  • The evolving role of the Category Manager: From shelf architect to Strategic Growth Driver
  • Recruiting the modern Category Manager: What companies need to know in 2025
  • The evolving role of the Key Account Manager: From Negotiator to Strategic Partner
  • Recruiting the modern Key Account Manager: What companies need to know in 2025
  • Attracting and Retaining Generation Z: 6 Proven Levers to Become an Employer of Choice
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Generations Recruitment
412F Chaussée de Waterloo
B-1050 Brussels (Belgium)
Phone : +32 2 344 44 08
VAT : BE 0809.956.928

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